ASMR is defined as an experience of low-grade euphoria characterized by a “distinct static-like tingling sensation on the skin.” This results in positive feelings and relaxation for the person experiencing ASMR. These feelings of euphoria have often been associated with the same feelings felt (complete calmness and serenity) during a massage.
The sensations are triggered by either specific auditory or visual stimuli, and examples of visual stimuli include eye contact, pimple popping, and brushing hair. Examples of auditory stimuli include chewing, tapping, and scratching. What’s interesting about ASMR is its relation to sleep. While not scientifically proven, avid ASMR watchers report that the relaxation that comes from visual and auditory stimuli videos can help induce sleep.