Wanting It To Be True Won't Make it True

Posted by Mark Quinn on
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I haven’t seen the numbers for 2018 but I’m guessing that the e-commerce/direct to consumer channel has yet again captured the majority of the industry growth. This is where most of the advertising dollars are being spent and no doubt where the excitement and momentum is at the moment. So what role are you playing as we watch this shift happen?

 

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About Mark

Mark Quinn is a 20-year mattress industry veteran with a passion for presenting business in the best possible light. He works hard on strategy and culture, and has a business focus on leadership and marketing. Quinn believes every company is a media company and works hard in the digital space to bring products and stories to the right audience. Family comes first, and FAITH is a verb. View all articles by Mark

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