There is much to learn about being a GM for a mattress retailer.
One thing to consider is whether or not to have an office. Not having an office makes you appear more available to employees and gives the appearance that you are willing to work with them. Face-to-face communication is another great lesson to learn.
Having great communication skills can not only help with sales, but also improve your work environment by creating open dialogue between the GM and employees. One other lesson to learn involves finding the right people. Without professional, well-equipped RSAs, all a GM has is presentation and price. The right employees can truly make a retail establishment thrive.