Serta Getting Comfortable with New Ad Campaign

Posted by Mark Quinn on

Ping pong players, alpacas, and human guinea pigs. Serta is getting creative with their new iComfort ad campaign and Head Sleep Geek Mark Quinn thinks consumers will respond. Find out why in this week’s Q’s Views.

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About Mark

Mark Quinn is a 20-year mattress industry veteran with a passion for presenting business in the best possible light. He works hard on strategy and culture, and has a business focus on leadership and marketing. Quinn believes every company is a media company and works hard in the digital space to bring products and stories to the right audience. Family comes first, and FAITH is a verb. View all articles by Mark
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