Television set or a mattress: Which do you think your customers would rather buy?

Posted by Lauren Zimmerman on
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According to a Sleep Geek survey, 72 percent of you believe your customers would rather get a television over a mattress. As a Sleep Consultant, you’ve got to believe in what you’re selling. You've got to believe it's better than anything else a person could buy, and transfer that enthusiasm to the customer.

Check out this video clip of Head Sleep Mark Quinn presenting these findings to bedding industry leaders. After you’re done watching the clip, put together a list of benefits a new mattress offers and compare that list to the benefits of a new television. The television sales people would kill for our list. Remember that when you’re talking to customers.




About Lauren

Lauren Zimmerman has experience in social media, content creation, online community management, and evaluating analytics. She enjoys reading, watching movies, trying new restaurants, and spending time with family and friends. View all articles by Lauren
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