How to Welcome Customers
You own your own store. That’s great, but becoming the owner is just the beginning. In order to succeed, you must welcome customers into your store. To do that, start off by say something to them as soon as they walk in – something more than just a...
Study Shows Relationship Between Saving Money and Sleep
If there are two things we can agree all people enjoy having, it’s money and good sleep. The Better Sleep Council’s State of America’s Sleep survey took an in-depth look at the relationship between the two. Nearly six out of 10 (59%) “excellent...
Give Shoppers a Rest
Selling a mattress is no easy task. It takes a lot of discussion between the salesperson and customer, and plenty of internal debate for the customer. One way to make it easier is to provide the customer a place to conduct a rest test. Once you get that area set up,...
Interesting Sleep Facts
Cold, hard facts are the best. They definitively prove points, and are supremely useful when discussing sleep. According to the American Time Use Survey conducted by the U.S. Department of Labor, women are working longer hours and spending less time sleeping or enjoying...
Advice for Brick-and-Mortar Stores
With the emergence of online sales, we’ve just about witnessed the demise of brick-and-mortar stores. However, they’re not gone yet. If you’re operating a brick-and-mortar, here’s some advice on how to stay afloat. First, know your limitations....
Study: Yellow Light Worse Than Blue
We’ve all heard repeatedly how bad blue light is for sleep. Often emitted by electronic devices, blue light has been known to disrupt sleep patterns – but it may not be the only light responsible for that. A research group at the University of Manchester recently...
Latex Primer Trends
To meet the increasing demand for innovative products in the bedding industry, companies are creating new configurations and constructions with improved features, such as advanced zoning and performance additives. These configurations now include a trend that uses latex....
Sleep and Relationships
Did you know sleep (or a lack thereof) can have an impact on your relationships? When you get poor sleep, your emotions are thrown off. When a person is sleep-deprived, the amygdala – the part of the brain that ties emotions to memories – doesn’t function...
When you discuss the bedding industry, it’s hard not to mention the impact foam has on it. Better technology, new science, and desired benefits have made today’s foam highly sought-after. Some foam trends to know include cooling foam. The cooling trend started...
Exercises for Relaxation
Learning to relax is a great way to help you fall asleep quicker at night. One thing you can try is a breathing exercise. Close your eyes and notice your breathing. Turn all your attention to your natural breathing pattern and feel the air enter and leave your nose or mouth....